Affordable SEO Tips to Increase Your Business Productivity
Search engine optimization (SEO) is a way web developers make sure their site is brought to the radar of potential visitors. By using a few SEO tips yourself, you can capitalize on this useful strategy:
Review Linked Pages
Make sure to regularly monitor the most frequently linked pages on your site. This will give you an idea of what users are looking at, and what they aren’t. Hopefully, you’ll be able to pick up on the patterns and know what’s working on your site and what isn’t. This can help you tweak content that needs changing, and keep you generating content in the future that is in line with what users are searching for.
Generate Great Content
Be earnest in your pursuit to create excellent content. This may mean hiring freelance writers or working with your writing team to come up with snappy, attention grabbing text. Sites with great articles and write ups get more hits, which then helps your site show up higher and higher when users utilise search engines.
Web users are savvy, and they won’t bother revisiting sites that are slow to update. Keep a regular schedule for updates, and stick to it. For bloggers, this typically means at least once a day. For other content sites, the schedule is flexible, but make sure your users know they can come back soon and find fresh and unique content. Again, this will help you show up early in a search browser.
Use Researched Phrases
When creating your content, use the phrases and terms you know your targeted users are searching for. Use research and data to generate some key terms, and plug them in when relevant. And stay on top of what’s current. If something is happening “right now,” users are likely to be searching the web for it. By staying on trend and ahead of the game, you can draw more hits to your site.
Tag Your Content
When adding new articles and content, always tag your work. Tags act as little links to other content, to keep genre-related material together. For instance, if you have an article about hurricane preparedness, tag the piece “weather.” If a user is interested in weather related articles, this can help draw them to your site.
Don’t forget artwork. Often, users are searching for pictures specific to their interests, and it’s another way to bring them in to your homepage.
Post video content
As video contents are gaining explosive popularity, you can be one amongst the savvy entrepreneurs to grab this opportunity and thus increase your business productivity. After generating relevant video, you must optimise it to search engines to make it easily accessible by several search engine users.
Leo is a fashion blogger and content writer for financial articles like investment analysis and ppi claims. He loves to collect latest search engine updates and be up to date.